GRMMR (pronounced grammar) is a lifestyle clothing brand rooted in Glasgow and is a shout out to the city’s creativity which emerges from every corner. Founded by designer and photographer Brian Doran, a Glasgow native and veteran of the iconic Virginia Galleries arcade where he first opened a shop back in the ’90’s. GRMMR is built on a lifetime of storytelling, subculture, and personal style.

We believe clothing should be more than fabric, it should carry meaning, movement, and story. Born in Glasgow, our brand is rooted in the city’s creative spirit and shaped by global cultural influences.

By building community, collaborating with artists, and sharing stories that resonate across borders, we give our customers exclusivity with substance, identity with depth, and a sense of belonging in a movement that starts in Glasgow but speaks to the world.

Glasgow Roots. Movement. Mindset. Rhythm.