GRMMR (pronounced grammar) is a lifestyle clothing brand rooted in Glasgow and is a shout out to the city’s creativity which emerges from every corner. Founded by designer and photographer Brian Doran, a Glasgow native and veteran of the iconic Virginia Galleries arcade where he first opened a shop back in the ’90’s. GRMMR is built on a lifetime of storytelling, subculture, and personal style.

GRMMR’s ethos reaches far beyond the city. Our collections reflect a global perspective, a celebration of our city, shaped by travel, photography, street culture, and a lifelong appreciation of well-made things.

Glasgow Roots. Movement. Mindset. Rhythm.